Disclaimer: I’m not a fan.

In terms of international acclaimed brands you can name the big ones like Pepsi, IBM, Nokia and many more. But starting around 2000, most celebrities became to emphasize their name and image. This was not something new, but it reached a new level in this area.

Madonna, as a human brand has maybe the longest period of time in the first line. And many other if we are to judge certain periods of time. But only one has build a true culture based on his look and skills. Not only the fans were delighted but also the companies. As you thought, the brand that I’m speaking of is: David Beckham

From England’s most desired football player (soccer for America) he became the most wanted figure in advertising. From Pepsi to Gillette, David made tons of money and he became the most respectable human brand in advertising. So, maybe you don’t have something to say, maybe you have the looks or maybe you are in the right place at the right time: TURN yourself into a brand.

PS: Make that a valuable brand.