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Joost, one of the most hyped start-ups from the video area, has new plans. Well not so new, because those plans are from March – making a browser based version. The new version will be available from October, and until then the user will still have to install a standalone application.

Anyway, it is good that Joost is has a new strategy and that they are trying to gain some market from Hulu. But the main reason for this post is the intro video from the new Joost site. It is very nice done and I love the characters.

Now you see me, now you don’t